Social media marketing is all the rage these days, but you may wonder if it’s the right avenue for marketing your plumbing business. You don’t have nice photos of products to sell or even glamourous shots of you in action. Plumbing can be a dirty business, after all, and it’s hard to be photogenic when you’re knee-deep in water due to a broken pipe. But social media is still a great way for you to market yourself and expand your business. In fact, some of those photos of disasters can actually help. Here are a few tips for harnessing the power of social media to grow your customer base.