How To Generate Better Leads for Your Business

You may be a small business, but your ambitions are anything but that. You want to help people solve a problem they’re facing and improve their lives. You want to accelerate your growth but not by being overly aggressive but through adding value. Still, how can you compete with the big wolves in the industry and grow your customer base?

Whether you’re a landscaper, a small business coach or a law firm, here are five clever lead generation tactics.

Rethinking IAQ (Indoor Air Quality) Post-Pandemic

The new normal has people searching for ways to fill their time. From long hours in the kitchen baking banana bread to family game nights around the kitchen table, people are coming together and experiencing life in different ways. In fact, 90 percent of most people’s time is now spent indoors, which has led to a conversation about IAQ, or indoor air quality. It’s important to examine COVID-19’s impact on IAQ, as well as what we can do to improve air quality in general.