How Can Big Data Drive Smarter Decisions in Construction?

When considering the impact of big data on modern industries, it’s easiest to think first about businesses that are largely digital in nature. Some examples would include financial management, marketing and advertising, and IoT development, to name a few. In all of these types of businesses, it’s easy to see where and how big data can come into play. The truth of the matter at this point is that data is applicable far beyond the initial tech-driven industries that come to mind. And construction is one of many areas in which the impact of big data has become steadily more apparent.