As a business owner or leader in a company, it’s essential to keep growing on a personal and professional level. One way to continue expanding the way you view your career in leadership is by gaining inspiration & knowledge from influential and successful leaders. Leadership is an ever-growing, ever-changing process and no one knows this better than the men and women who have risen to places of prominent leadership. Glean their wisdom in these six books as you lead your company into 2020.
The Relationship Economy: Building Stronger Customer Connections in the Digital Age by John R. DiJulius III
It’s no understatement to say that we are more connected than at any other point in history. But it’s also true that while social media connects us and keeps us plugged in 24/7, we are also lonelier than at any point in history. This fact certainly lines up with what John DiJulius has observed. He stands behind the concept that, despite our relative ease of connection, we’ve become less connected as a society.
What doe this mean for you? It means that cultivating customer connections is key to growing your business. Relationships will be the building blocks upon which the success of your company is built. Learn how to cultivate lasting connections with your customers and clients with this insightful read.
The Customer of the Future: 10 Guiding Principles for Winning Tomorrow’s Business by Blake Morgan
The digital age has transformed the way customers approach purchasing products and engaging with a business. It’s vital to know what your future customers want to win their business and keep them returning to your company.
In this highly engaging read, you’ll learn ten simple steps to create a customer experience for your company that is everything customers want: frictionless, personalized, and on-demand. Don’t get left behind by the wave of new, forward-thinking consumers. Be ready to meet their expectations.
Why Customers Leave (and How to Win Them Back) by David Avrin
If you’ve noticed your client and customer numbers dropping in 2019, you need to know why! The more you know about the reason your customers leave, the better chance you have at winning them back.
In this influential book, you’ll learn twenty-four reasons why people leave for your competitors. You’ll gain insight into how the modern company views business transactions. You’ll even have a solid grasp on the ways you might be driving away customers and prospects without even knowing it. Equip yourself with the knowledge and the strategies you need to win them back.
Traction by Gino Wickman
If you have goals, plans, and ambitions to take your business to the next level but don’t know how to motivate yourself to get started, this is the book for you. Written by widely acclaimed business coach Gino Wickman, you’ll simply learn a better way to run your business.
In this compelling read, you’ll learn The Entrepreneurial Operating System® (EOS®) is a set of comprehensive processes and tools to help leadership teams overcome key business challenges, gain control of the business, operate efficiently, gain traction and move ahead as a healthy, effective and cohesive team.
Through the Labyrinth: The Truth About How Women Become Leaders by Alice H. Eagly and Linda L. Carli
Whether you’re a woman in leadership, an aspiring businesswoman, or a male boss in the workplace, this is a book you need.
In this engaging look at the roles of women in the workplace, you’ll learn why a disparity still exists between men and women in leadership positions, how women are held back from achievements, and what to do about it. This is a profoundly insightful and thought-provoking book that will leave you motivated to make a change in the workplace.
WorkParty: How to Create and Cultivate the Career of Your Dreams by Jaclyn Johnson
For a book that highlights how success can come from the worst of defeats, you don’t need to look further than this book. After moving her entire life across the country for a promised job, Jaclyn was let go. Determined, she started a business. Shortly after, her business partner went behind her back and made decisions that would wreck the fledgling company. What did she do then?
She created a multi-million-dollar company, advised businesses, invested in multiple million-dollar projects, and launched one of the most successful online platforms for millennials to date. How did she do it? That’s what this book is all about. Read about Jaclyn’s story and learn how to create a phenomenal life of your own.
