Thorough buyer personas are the key to efficient and effective target marketing. Here, we’ve compiled 6 ways to make sure your buyer personas are as detailed and specific as possible, so your team can enhance its success by knowing exactly who they are selling to.
Finding success on the internet is hard. You might feel like your small business is invisible on the world wide web—the numbers you’re bringing in just aren’t what you had hoped they would be. Luckily, the smallest changes can make the biggest difference, without costing you a penny. We’ve collected 6 simple ways to bring more traffic to your small business’s website.
Small businesses face many challenges in the day to day, one of which is simply bringing in the people they want to do business with. Lead generation can look tricky from the outside, but with a little push in the right direction, your business can get a generation strategy that works for you in no time. Below are our best tips and tricks to generating more leads for your small business.
There are many easy, quick ways to grow and market your plumbing business. If you perfect your service, adding these few tips to create a thorough marketing plan will help you to find the right clients, build your reputation and garner more business.
The concept of telematics isn’t something many construction managers or company owners are familiar with. Telematics is a combination of diagnostic technology, monitoring sensors, and GPS tracking.
Paperwork: there seems never to be an end to it. Whether you’re filling out orders, doing spreadsheets, or completing agreements, there’s always some kind of paperwork to do People may not realize it, but the construction industry has just as much paperwork, if not more, as other industries do. Fortunately, while there are still many forms to complete and documents to submit, the electronic age has moved a lot of this paperwork online.
You may think that social media is only used for posting your latest meal and keeping up to date with friends. Not anymore. Social media has become the new frontier for marketing and can be the best ally for your small business if used correctly.
When people think of the Internet of Things (the IoT) and how it’s transforming industries, many people think of retail, manufacturing, and other jobs that heavily rely on computers and technology. Few people think about the construction industry.