Customer engagement is fast becoming a buzzword among the business world – and for a good reason! We live in the most socially connected time our world has ever seen. When it comes to the growth of businesses, social connection results in customer engagement and satisfaction being vitally important. When customers can easily rat out terrible customer service on Yelp, share how amazing your work is on Facebook, or shout out your business hashtag on twitter, customers become the driving force for your business. Here are our top four reasons why you should be focused on customer engagement in 2020.